Tired of Starting from Scratch? There’s a Better Way
Every year, event organisers make the same mistake:
- Build a new website for each event.
- Set up different tools for ticketing, networking, and marketing (none of which talk to each other).
- Ask attendees to create new profiles—again.
- Lose engagement the moment the event ends.
And then? They start over from zero.
That’s not building a brand—it’s wasting time and missing opportunities.
The world has changed. Attendees expect more. Sponsors demand better ROI. And if you’re still stuck in the “one-and-done” event model, you’re losing out—big time.
It’s time for a smarter approach.
Why Are Events Stuck in the Past?
The event industry is evolving fast:
✅ Virtual and hybrid events are booming – The virtual events market was worth $171 billion in 2023 and is expected to hit $889 billion by 2032.
✅ Hybrid is the future – More than 50% of event professionals say all future events will blend in-person and online experiences.
✅ Attendee expectations have shifted – People want year-round engagement, not just a one-day conference.
But too many organisers still operate like it’s 2010—spinning up disposable event sites and letting communities vanish after the event.
That’s a huge missed opportunity.
Engagement shouldn’t stop when the event ends. Sponsors shouldn’t have just a one-day spotlight. And your brand? It should grow, not restart.
If you’re still treating events like a one-time gig, you’re falling behind.
The Old Way Is Hurting Your Growth
When your event disappears after the final session, here’s what happens:
🚨 Attendees forget you exist – Without a central hub, you lose momentum. By next year, you’re fighting for attention all over again.
🚨 Sponsors look elsewhere – They don’t just want logo placement; they want real engagement. If they can’t stay connected with your audience year-round, they’ll invest in events that offer more.
🚨 Your brand stays small – A single event can’t build a lasting presence. Without a continuous platform, you’re stuck in a cycle of short-term wins instead of long-term growth.
Numbers don’t lie:
📉 Nearly 50% of virtual attendees drop off before a webinar even ends.
📉 33% of businesses spend 21%+ of their event budget on sponsorships—but only where they see ongoing engagement.
📉 19% of companies admit they don’t know their event ROI—because their data disappears after the event.
If you only engage people for a few days a year, you’re losing them for the other 360+ days.
The solution? Build an event hub that never shuts down.
Introducing Presso: The Event Platform That Grows With You
Imagine a world where:
✅ You never rebuild your event website again.
✅ Your ticketing, networking, and community tools all live in one place.
✅ Attendees stay engaged year-round, not just on event day.
That’s what Presso does. It’s an all-in-one event platform that replaces outdated, temporary event setups with a lasting event hub.
Here’s how it works:
🔥 One Website, Built to Last – Stop making throwaway event pages. Your event hub stays live year-round, storing past event content, speaker sessions, and attendee discussions in one place.
🎟️ Seamless Ticketing & Registration – No more third-party ticketing tools. Attendees use one login across all your events, making it easier for them to return.
💬 Year-Round Community & Networking – Keep attendees talking with discussion forums, AI-powered matchmaking, and sponsor-hosted Q&As.
📊 Integrated Data & Analytics – Track attendee engagement, session views, and community interactions—all in one dashboard.
🚀 Built for Hybrid & Virtual – Streamline in-person and online experiences with smooth live streaming, virtual meetups, and content libraries.
Bottom line? Presso makes your event ecosystem bigger and more valuable every year.
Monetisation: Turn Your Event Hub into a Revenue Machine
A long-term event hub isn’t just for engagement—it’s a revenue engine.
💰 Premium Memberships & Subscriptions – Sell VIP access to recorded talks, industry reports, and exclusive networking groups.
🎟️ Tiered Ticketing & Hybrid Passes – Offer in-person + virtual ticket bundles or sell on-demand access to past sessions.
📢 Year-Round Sponsorships – Give sponsors continuous exposure through branded forums, sponsored content, and online ads.
🤝 Affiliate & Partnership Marketing – Earn commissions by promoting relevant tools, services, or training programs to your audience.
With multiple revenue streams, you stop relying on ticket sales alone. Your event becomes a business—not just a one-time gig.
Community-Building: Keep Attendees Engaged 365 Days a Year
People don’t just attend events for content. They come for connections.
👥 Always-On Discussion Boards – Keep conversations alive long after the event ends.
🎤 Exclusive Content & Webinars – Share session replays, bonus interviews, and expert Q&As.
🤖 AI-Driven Networking – Match attendees with peers, mentors, or potential clients based on shared interests.
🏆 Gamification & Rewards – Encourage participation with leaderboards, badges, and special perks for active members.
When people connect and engage, they return—again and again.
Sponsors Want More—Give It to Them
Sponsors don’t just want a booth and a banner. They want real engagement.
🚀 Always-On Sponsor Visibility – Give them a branded page, year-round banner ads, and featured content.
🎤 Sponsored Content & Webinars – Let them host industry panels, AMAs, or expert-led workshops.
📊 Sponsor ROI Tracking – Show them real data: clicks, leads, and conversions from their sponsorship package.
By creating ongoing sponsor partnerships, you unlock bigger sponsorship deals and higher renewal rates.
How to Future-Proof Your Events with Presso
Ready to break free from the outdated event model? Here’s how to start:
1️⃣ Build a Year-Round Event Hub – Stop making temporary websites. Invest in a permanent online home for your events.
2️⃣ Unify Your Tech Stack – Ditch scattered tools. Bring ticketing, streaming, and networking into one platform.
3️⃣ Engage Your Audience Daily – Keep the momentum going with forums, content drops, and virtual meetups.
4️⃣ Create Year-Round Sponsor Packages – Sell 12-month sponsorship deals, not just event-day exposure.
5️⃣ Leverage Data & Analytics – Track engagement, monetisation, and ROI—all from a single dashboard.
Events that thrive don’t disappear. They evolve, grow, and keep people coming back.
The Future of Events Is Here—Don’t Get Left Behind
The best events aren’t just one-time moments. They’re always-on communities.
🔹 They keep attendees engaged year-round.
🔹 They offer sponsors real ROI, not just logo placement.
🔹 They grow bigger every year, instead of starting from scratch.
This is the new way forward.
Will you keep running events like it’s 2010?
Or will you build something that lasts?
The choice is yours. Let’s grow together. 🚀